LittleBigPlanet General #1
Little Big Planet has "won over cynical critics"
Archive: 2 posts
| Link (http://www.mcvuk.com/news/32036/LittleBigPlanet-has-won-over-cynical-critics) Sony?s marketing team celebrates critical success of landmark PS3 title Sony has told MCV that it has the range and breadth of titles to hit every part of the gaming market this Christmas ? with the eagerly awaited LittleBigPlanet the key component. SCEE UK marketing manager Adam Boita said that the 3D platform title had convinced ?even the most cynical of critics? ? in the week that the game earned an average 95% score on Metacritic. ?The icing on the cake has to be LittleBigPlanet,? he told MCV. ?Even the most cynical of critics have been won over by this simply wonderful game.? For more on Sony?s Q4 marketing blitz, read our earlier story here (http://www.mcvuk.com/news/32035/Sony-Q4-marketing-blitz-revealed). (flakmagnet: I've also included the link to the article on the advertising spend, it's an interesting read. Microsoft have already announced a large spend on adverts running up to Xmas, we could be seeing a good advertising war in the near future.) | 2008-10-15 13:08:00 Author: flakmagnet  Posts: 1084 |
| We're happy, critics are happy, everyone's happy. | 2008-10-16 07:54:00 Author: Dropbear  Posts: 272 |
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